Search Engine Optimization
SEO or search engine optimization helps your website get more traffic and exposure. By helping your website get to the first page of Google for search terms such as “Best Doctor in the USA” or “get new braces in Dallas Texas” you can help bring in new clients for your business. SEO helps bring down your cost per client acquisition over time and is the best long term marketing solution for all kind of business.
Pay Per Click
PPC or (pay per click) via Google Adwords and Bing Ad Center is a great way to start getting immediate exposure for your business. By using PPC as a marketing method, you can get listed onto the first page of Google and start getting new patients while you work on your long-term SEO plan. Once your SEO kicks in, you can show up in the paid results, in the Google Map listings and also underneath.
Search Engine Optimization (SE0)
You might think of a search engine as a website you visit to type (or speak) a question into a box and Google, Yahoo!, Bing, or whatever search engine you’re using magically replies with a long list of links to webpages that could potentially answer your question.
That’s true. But have you ever stopped to consider what’s behind those magical lists of links?
Here’s how it works: Google (or any search engine you’re using) has a crawler that goes out and gathers information about all the content they can find on the Internet. The crawlers bring all those 1s and 0s back to the search engine to build an index. That index is then fed through an algorithm that tries to match all that data with your query.
Cogent Creative Solution offers 3 different packages of SEO
With the SEO starter package, we start building out the foundation for your marketing campaign. We get you set up on all the top marketing channels so you start getting immediate exposure from places such as:
- Yellow Pages
- and much more.
With the SEO growth packages, on top of getting you exposure on the top marketing channels, we also build out a robust content marketing strategy for you. This helps your website become an authority in your area and helps attract more clients as your Google rankings increase. The growth packages are great to start building your brand as you move away from traditional marketing.
Good for dental practices in medium towns and cities outside of major metro areas.
A custom SEO package is for those in competitive areas. This plan involves us interacting with you and your staff to learn about your practice and what makes you different. We create a community presence by partnering with, local universities, businesses, and major online channels and even government agencies at times to help you compete with the top dental practices around you.
Good for dental practices in major cities with a high saturation of dentists.Only 2 dental practices allowed per city due to conflict of interest.
Pay Per Click (PPC)
PPC or (pay per click) via Google Adwords and Bing Ad Center is a great way to start getting immediate exposure for your dental practice. By using PPC as a marketing method, you can get listed onto the first page of Google and start getting new patients while you work on your long-term SEO plan. Once your SEO kicks in, you can show up in the paid results, in the Google Map listings and also underneath. You can show up on Google 3-5 times and increase your exposure drastically no matter what geographical location you are in once you start utilizing our custom marketing plans.